Veteran Brands
Veteran Brands — Founding Partner Launch

The marketplace built for the veteran economy.

Veteran Brands is building a trusted marketplace and growth platform for veteran-owned product companies, service providers, and experience creators. Register as a founding partner and secure your Plank Owner status before the public launch.

Why We Exist

The veteran economy deserves better infrastructure.

America says it wants to support veterans. But the modern economy makes veteran-owned businesses hard to find.

Search engines do not reliably identify them. Marketplaces bury them. Social platforms scatter them. Most consumers who want to buy veteran-owned have no trusted place to start.

Veteran Brands exists to make the veteran economy visible, searchable, and commercially stronger.

America says it wants to support veterans,

but the modern economy makes it nearly impossible to find them.

The internet made everything searchable.

It did not make veteran-owned businesses discoverable.

Consumers are changing how they spend.

Trust, story, and mission are becoming competitive advantages.

Why Now

The moment for this platform is now.

Consumers are changing how they buy. They want trust, story, mission, and meaning behind the businesses they support.

At the same time, veteran-owned businesses need more than visibility. They need infrastructure: discovery, storefront tools, AI assistance, live selling, community, learning, and growth resources.

Veteran Brands brings those needs together in one platform.

Trust

Consumers want to transact with businesses they can believe in. Veteran-owned is a signal that resonates across every demographic.

Story

Military service creates founders with depth, resilience, and purpose. That story is a competitive advantage in the attention economy.

Infrastructure

What never existed was the technology and community infrastructure to surface veteran-owned businesses at scale. Until now.

The Platform

Veteran Brands is not just a marketplace.

It is economic infrastructure for the veteran economy.

Discover

Help consumers find verified veteran-owned businesses through intelligent search and trusted discovery.

Shop

Products, services, and experiences in one trusted marketplace. No buried listings. No pay-to-win algorithms.

Connect

Community and partner ecosystem built for veteran founders — peer networks, founder groups, and direct connections.

Learn

Education and resources through VB Accelerate — live events, workshops, and on-demand content for veteran entrepreneurs.

Grow

Tools, growth partners, referrals, and strategic support designed to help veteran-owned businesses scale.

Scout

AI-powered discovery for consumers and Scout Pro for partners — intelligent, context-aware growth guidance.

For Veteran-Owned Businesses

One platform. Every tool you need to grow.

From your first storefront to live selling to AI-powered growth — Veteran Brands is built for veteran entrepreneurs at every stage.

Your Storefront

A dedicated profile for products, services, and experiences. Your veteran story front and center.

Live Selling

Go live and sell directly to your audience. Premium plans include 240 streaming minutes per month.

Scout Pro AI

Context-aware AI growth guidance designed specifically for veteran-owned businesses.

VB Accelerate

Connect, Learn, and Grow resources available to founding partners immediately during soft launch.

Plank Owner Status

The first 5,000 founding partners earn permanent Plank Owner recognition with founding badge and number.

Analytics

Understand who is discovering your business, what is converting, and where to focus your energy.

Limited · Founding Status

The first 5,000 paid partners become Plank Owners.

Join during launch and your business is permanently recorded as a founding partner — with a unique Plank Owner number, founding badge, and lifetime founding recognition.

Permanent founding status
Unique Plank Owner number
Founding badge on your storefront
Early partner recognition
VB Accelerate access during soft launch
Optimize before public launch
5,000of 5,000 founding spots remaining
Claim Founding Partner Status
PLANK OWNER0000 / 5000
Soft Launch Period

Onboard now. Billing begins at public launch.

Founding partners can register during soft launch, build their storefront, prepare listings, access VB Accelerate, and optimize their presence before the public marketplace opens to consumers.

During the soft-launch period, founding partners can prepare their presence, learn the platform, and take advantage of VB Accelerate offerings before consumer traffic opens publicly.

Billing begins at public consumer launch on October 1.

1

Register as a founding partner

Choose your business type and plan. Secure your Plank Owner status.

2

Build your storefront

Add listings, your veteran story, photos, and team. Optimize before the public opens.

3

Access VB Accelerate

Connect with other veteran founders, attend learning events, and use growth resources immediately.

4

Go live at public launch

October 1, the marketplace opens to consumers. Your storefront is already ready.

VB Accelerate

VB Accelerate is live during soft launch.

Founding partners do not have to wait until public launch to begin using the platform ecosystem. Connect, learn, and grow before consumers arrive.

01

Connect

A private business community for veteran founders. Connect with operators, builders, and experienced entrepreneurs across the Veteran Brands ecosystem.

Communities
Founder groups
Direct messaging
Peer knowledge sharing
02

Learn

Live learning experiences designed for real business operators. Scout Pro surfaces learning opportunities relevant to your business goals.

Live workshops
Fireside chats
Founder conversations
Replayable sessions
03

Grow

Exclusive partner offers and growth infrastructure. Scout Pro intelligently surfaces relevant opportunities based on your business profile.

Banking
Insurance
Fulfillment
Technology enablement
04

Scout Pro

Context-aware AI growth guidance designed specifically for veteran-owned businesses — surfacing opportunities and improving discoverability.

Storefront optimization
Growth opportunities
Market intelligence
Personalized guidance
Transparent Pricing

Simple pricing.

No commissions. No marketplace take rates.

You stay in control of your brand, your pricing, and your customer relationships. We provide the discovery layer, storytelling tools, and growth infrastructure to help more people find you.

Billing begins at public consumer launch on October 1. Register and build your storefront now — no charge until the marketplace opens.

Product Companies
Apparel, coffee, gear, consumer goods
Basic
$25.99
per month
  • Business storefront profile
  • Product/Service/Experience listings
  • Veteran story & profile
  • Basic analytics
Pro
$50.99
per month
  • Everything in Basic
  • Live Selling
  • 240 livestreaming minutes/month
  • Use minutes across any number of events
Add-on 60-min blocks: $10.99 each
Experience Providers
Restaurants, retreats, adventures
Basic
$20.99
per month
  • Business storefront profile
  • Product/Service/Experience listings
  • Veteran story & profile
  • Basic analytics
Pro
$40.99
per month
  • Everything in Basic
  • Live Selling
  • 240 livestreaming minutes/month
  • Use minutes across any number of events
Add-on 60-min blocks: $10.99 each
Service Businesses
Consulting, trades, professional services
Basic
$15.99
per month
  • Business storefront profile
  • Product/Service/Experience listings
  • Veteran story & profile
  • Basic analytics
Pro
$30.99
per month
  • Everything in Basic
  • Live Selling
  • 240 livestreaming minutes/month
  • Use minutes across any number of events
Add-on 60-min blocks: $10.99 each
No hidden fees.
No advertising auctions.
No pay-to-win algorithms.
Public Benefit Corporation

Built as a Public Benefit Corporation. Designed to give back every month.

Veteran Brands is a Public Benefit Corporation. Our commitment is covenant, not campaign language.

Revenue generated by the platform helps fund organizations serving mental health, transition support, entrepreneurship, veteran families, adaptive athletics, crisis response, education, housing support, service animals, and memorial care for veterans and their families.

10%
of net subscription profits
10
organizations supported
Monthly
recurring commitment
PBC
legally accountable
Mental HealthVeteran TransitionEntrepreneurshipVeteran FamiliesAdaptive AthleticsCrisis ResponseEducationHousing SupportService AnimalsMemorial Care

Support those who served.

Build with people who have.

The Veteran Brands marketplace is opening. Be part of the founding chapter.

Explore the Demo